Overview
Nixon Built worked with Build Reach to develop a clear content plan, improve brand consistency, and grow their presence across social media. As a small but fast growing construction business, they needed direction, structure, and marketing that helped potential clients see the quality of their work.
Key Deliverables
Content planning and shoot direction
• Planned multiple on site shoots
• Shot lists and creative direction
• Guidance on what to capture for maximum brand impact
• Structured content folders for easy posting
Brand and content strategy
• Clear messaging around the Nixon Built brand
• Positioning focused on quality, trust, and professionalism
• A simple framework for how to present projects online
• Direction on tone, style, and social presence
Brand awareness campaigns
• Meta campaigns built for visibility and reach
• Creative and copy matched to the Nixon Built look and feel
• Targeting for local homeowners and communities
• Reporting to track engagement and reach
Social media management
• Posting and scheduling across platforms
• Consistent, clean feed that represents their work accurately
• Project highlights, team updates, and credibility content
• Improved first impression for anyone researching the company
Outcome
Nixon Built gained a stronger, more consistent brand across all digital channels. Their social presence looks professional, their projects are showcased clearly, and brand awareness campaigns helped introduce them to more local homeowners.
The structured content planning also made it easier for the team to stay active online, giving Nixon Built the look and feel of an established, trustworthy construction company.
Overview
Nixon Built worked with Build Reach to develop a clear content plan, improve brand consistency, and grow their presence across social media. As a small but fast growing construction business, they needed direction, structure, and marketing that helped potential clients see the quality of their work.
Key Deliverables
Content planning and shoot direction
• Planned multiple on site shoots
• Shot lists and creative direction
• Guidance on what to capture for maximum brand impact
• Structured content folders for easy posting
Brand and content strategy
• Clear messaging around the Nixon Built brand
• Positioning focused on quality, trust, and professionalism
• A simple framework for how to present projects online
• Direction on tone, style, and social presence
Brand awareness campaigns
• Meta campaigns built for visibility and reach
• Creative and copy matched to the Nixon Built look and feel
• Targeting for local homeowners and communities
• Reporting to track engagement and reach
Social media management
• Posting and scheduling across platforms
• Consistent, clean feed that represents their work accurately
• Project highlights, team updates, and credibility content
• Improved first impression for anyone researching the company
Outcome
Nixon Built gained a stronger, more consistent brand across all digital channels. Their social presence looks professional, their projects are showcased clearly, and brand awareness campaigns helped introduce them to more local homeowners.
The structured content planning also made it easier for the team to stay active online, giving Nixon Built the look and feel of an established, trustworthy construction company.
Construction Growth
Construction Growth
Construction Growth